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Main Street, Rochester

Project Abstract

The primary motivation for redesigning Rochester's Main Street was to alleviate sidewalk congestion, which was negatively affecting area businesses and the quality of Main Street as a place to shop, walk, catch the bus, and work. The sidewalks along Main Street simply were not wide enough to accommodate the volume of transit users walking to and waiting for buses as well as the large number of pedestrians in the downtown area. Lacking adequate shelter as well, bus patrons often sought protection from the weather under store awnings and in business entranceways.

The original concept for Main Street was a transit mall with covered sidewalks, a solution deemed both too costly and, after visits to other cities with transit malls, inappropriate for a street with a still vital retail business. Instead, the city of Rochester and the Rochester-Genesee Regional Transportation Authority (R-GRTA) - working in partnership with the business community - adopted a plan to take advantage of the wide, underutilized street. Elaborate bus waiting areas and other pedestrian amenities were located on widened sidewalks, with the street kept open to private cars and commercial vehicles. Transit efficiency was addressed by making the two curb lanes for buses and right turns only; normal traffic was restricted to the two central lanes.



The primary motivation for redesigning Rochester's Main Street was to alleviate sidewalk congestion, which was negatively affecting area businesses and the quality of Main Street as a place to shop, walk, catch the bus, and work. The sidewalks along Main Street simply were not wide enough to accommodate the volume of transit users walking to and waiting for buses as well as the large number of pedestrians in the downtown area. Lacking adequate shelter as well, bus patrons often sought protection from the weather under store awnings and in business entranceways.

The original concept for Main Street was a transit mall with covered sidewalks, a solution deemed both too costly and, after visits to other cities with transit malls, inappropriate for a street with a still vital retail business. Instead, the city of Rochester and the Rochester-Genesee Regional Transportation Authority (R-GRTA) - working in partnership with the business community - adopted a plan to take advantage of the wide, underutilized street. Elaborate bus waiting areas and other pedestrian amenities were located on widened sidewalks, with the street kept open to private cars and commercial vehicles. Transit efficiency was addressed by making the two curb lanes for buses and right turns only; normal traffic was restricted to the two central lanes.
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